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Marketing and Sales....Traffic and Conversion

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Learn How to Market and Sell Like the Pros
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What is it You need? & How may I help You"




Always Ask:
  • Where would You Like to Be
  • Where are You Now
  • What Steps Do You Need to Take
  • How Can I Help You
  • Why???
Jay is A Beast @ Marketing
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Meet Mr. Gorilla Marketer



1. Headlines. No matter how good the rest of your ad is, your audience won’t ever see it if they don’t get past the headline. Your headline must instantly telegraph to your prospects the biggest, most appealing, specific benefit or payoff they can expect to receive from contacting your company or availing themselves of your product. It must be catching, and it must contain key words or phrases that will pop from the page. Because your headline is so crucial, I’ll go over ten examples of unbeatable headlines in a moment, but first, let’s look at the remaining six tools at your disposal.
2. Propositions. Distinguish your business from every other generic competitor by addressing an obvious void in the marketplace that you alone can honestly fill. Set your prospects’ buying criteria for them, so that only you, your business, or your product can clear the bar. Focus on one specific, relevant niche that is most sorely lacking in the marketplace and make it your own.
3. Proof/credibility. Provide substance for your claims, including client testimonials, quotes from experts, and excerpts of media articles about your product. Contrast your performance, construction, or support with the competition’s.
4. Risk reversal. Put the onus on yourself. Tell the client that you’ll offer a full refund if they’re not satisfied. If this isn’t practical, guarantee some element of the transaction or purchase. Taking the burden of risk and uncertainty off a client will result in higher (and quicker) sales, even when you factor in the low percentage of clients who will take advantage of the return privilege or test drive period. I’ve seen sales shoot up over 500 percent just by adding an incomparable, powerful, and irresistible risk reversal to the selling proposition. Most of your competition isn’t addressing the marketplace’s apprehension and inhibitions about buying, so you’ll have the proprietary, preemptive advantage if you do.
5. Call to action. Now that your audience has read your ad or visited the website, what’s next? Don’t leave their next step ambiguous. Your marketplace is virtually begging to be led by a trusted advisor, so take the helm and be specific. Tell them exactly what to do, why to do it, what benefits they can expect from taking action—and what dangers or penalties will result from delay. “Call now!” “Visit our store!” “Order immediately!” “Schedule a consultation!” Such phrases may sound old school, but they’re still in use for a reason.
6. Bonus. Whether it’s a coupon, discount, extended warranty, additional products or services piled on top of the basic purchase, or the promise of preferential treatment for fast-actors (“Be one of the first five callers and receive a free companion book!” “Be a charter VIP/Platinum member with priority attention guaranteed for life!”), a bonus on top of your already fabulous product or service proposition can only serve to further entice and
multiply sales.7. Summary. Summarize your offer at the end of your ad website or e-mail.
This is the moment to “bring it home”: reiterate the problem you can solve, the benefits the buyer will gain, the upside with no downside. Then tell them again how to act now. 














 New Marketing, My Best Million/ Billion Dollar Mentors

http://automationclinic.com

http://convertbook.frankkern.com

http://gkic.com

http://www.abraham.com

Where the Guru's Share there Serects
https://www.businessexpertwebinars.com



One of the Best Sellsmen


Peter Drucker ..My Business Mentor



How to get High Traffic to your website
https://hightrafficacademy.com/500k/?id=&aid=




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